lundi 2 juillet 2012

Résoudre l'énigme de la consommation durable


Infographie : François Descheemaekere
[Euractiv]

EDITION SPECIALE / La Terre commence à tomber à court de ressources comme les terrains, l'eau et les minéraux. Si rien n'est fait, certains prévoient que d'ici 2030, l'humanité aura besoin de l'équivalent de deux planètes pour conserver son mode de vie actuel.

Those chilling figures come from a famous World Wildlife Fund ‘Living Planet’ report in 2008, but what exactly can we do to reduce our environmental impact – which has got worse since then – and how should we go about doing it? People “desperately” need a means of putting the environmental impact of their products into context, according to Martin Barrow, a senior consultant at the UK’s Carbon Trust, which provides companies with certification for their labelling schemes. “By giving them more and more information they [can] know what the impact of their decisions are,” he said after a workshop on sustainable consumption organised by EurActiv on 13 June. “Then we’re into the area of behaviour change,” he added.
Studies undertaken by the Carbon Trust showed that consumers would change their behaviour if they were given simple information about a product’s environmental impact on a packet.
Lire : euractiv.com
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